Happy Birthday Aspire Magazine

ASPIRE Magazine is officially one year old and is the top selling business magazine on iTunes. It is a business magazine with a difference.  On its first birthday last month, Nick Broadhurst, editor and founder, came out with a new and improved mission statement.

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The mission of the magazine and its contributors is to help people become GameChangers. Nick defines a GameChanger as someone who wants to make a positive mark on the work. “They put their mission first and are driven by empathy rather than ego. They create change in the world because they care,” he explains.

How they meet their mission is inconsistent. Rather than following an existing path, they create their own and leave a trail. They embody resourcefulness, the courage to disrupt and the commitment to pursue the unreasonable. 

What they create is the infrastructure for a new paradigm. They recognize Einstein’s sage advice that the greatest problems we face can’t be solved using the same level of thinking that created them. Thus, they focus on building a new model that makes an existing model obsolete.  

Your interest in this magazine is a telling sign that you recognize a new model of business is being birthed. What unites this groundswell of GameChangers is a shared paradigm that business can be used as a force for good and that empathy for people and the planet is as important as profit. 

It’s like the creation of a new game. A game with a different objective, directions and point system,” he says.

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I have been proud to have been a contributor from the beginning and to have interviewed some really interesting people along the way. People who are making active contributions to the world we live in. Business is not all profit, no more than mankind is all profit.

Visit Nick’s vision video here

 

The people I interviewed were

Cindy Gallop (front cover for that story)

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It was probably the hand action that secured the success of the micro talk at TED2009, that or the fact that Cindy Gallop had broken TED’s porn cherry with the description of her own sex life, the merits of hardcore porn and a personal preference not to watch sex films that resembled open heart surgery. In just ten minutes, a global sensation was born and a Cindy Gallop’s fame washed out of advertising circles and into mainstream social consciousness. Her diminutive frame and well-articulated vocabulary were at direct odds with her subject matter: the creeping ubiquity of porn and its damaging effect on society. However, Gallop is not anti porn, on the contrary she is a discerning consumer of it, but she worries about the effect that male dominated porn has on an impressionable younger generation, both male and female.

 

Bill Liao

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How do become the real you? How do you manifest your goals?

 Bill tells a story of when he and his wife were expecting their first child. Submerged in personal debt, working in unsatisfying jobs, they were both seeking ways of living a life that made a difference. As part of their own personal development, his wife attended a presentation for a charity that ticked all her humanitarian boxes and she donated $5000 they didn’t have to the cause. Bill was horrified but when he too listened to their presentation, he realised his wife was right. He was asked what he would like to do and he replied that he wanted to be able to give the charity a cheque for $50,000. However, he was not currently in a position to do that and nor did he recognise the person that he would have to become in order to make such a donation. Yet, within eighteen months Bill presented the charity with a cheque for $100,000.

 Yanick Silver

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If you are ever invited to dinner at Yanik’s be warned: strange things may happen. The man to your left may continually high five you at every conversation. The lady across from you will only speak of herself in the third person, and yes Dorothy is very pleased to meet you, while the annoying little man sitting on your right insists on making loud ahhhing noises every time he takes a drink of his wine. Have you stepped into the Twilight zone? No, you are the subject of Yanik’s third occupation, that of chief mischief maker.

Yanik Silver is not your average multi-millionaire, if such a creature exists.

And last but certainly not least, Jacqueline Gold

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Interviewing Jacqueline Gold is a pretty interesting experience. Here is a woman who has built a multimillion pound business, created a brand that is global and set more than one fox amongst the sex pigeons as she revolutionised the way women shop; and yet she remains a warm and charming woman, with a capacity to interact with others and listen. And did I mention she is drop dead gorgeous?  Women who reach the top of their game often have to resort to male tactics. There is the power dressing, which Ms Gold ruefully admits to doing in her earlier years, the aggressive manner and the arrogance that typifies successful female entrepreneurs. Rarely are female entrepreneurs as warm and funny, self-deprecating when called for and dress like a fashion model, not an office worker

Happy Birthday Aspire!

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Cindy Gallop – if she ran the world…

Aspire Magazine ran my article on Cindy Gallop on the cover of September magazine.

 

It was probably the hand action that secured the success of the micro talk at TED2009, that or the fact that Cindy Gallop had broken TED’s porn cherry with the description of her own sex life, the merits of hardcore porn and a personal preference not to watch sex films that resembled open heart surgery. In just ten minutes, a global sensation was born and a Cindy Gallop’s fame washed out of advertising circles and into mainstream social consciousness. Her diminutive frame and well-articulated vocabulary were at direct odds with her subject matter: the creeping ubiquity of porn and its damaging effect on society. However, Gallop is not anti porn, on the contrary she is a discerning consumer of it, but she worries about the effect that male dominated porn has on an impressionable younger generation, both male and female.

Gallop explained her problem and how she encountered at first hand the direct impact of porn on Generation Y, or GenY. In short, she dates GenY men and has sex with them. This point is only of interest as Gallop would be considered a cougar, and is somewhere in her fifties. She did not seek this departure, but during a campaign for an internet dating client while still working in advertising, she joined a dating site to see what it was all about. At the top of her field, single and very busy with work, she did not want a relationship and stated as much in her profile. To her initial surprise, this nugget of information proved very popular and she was inundated with offers of sex and non-committal relationships from young men.

Gallop stresses that she was not seeking young men and she was moreover very discerning in her choice of dates. This is a critical point as it shuts down those who might argue that her experience was slanted because of her circumstances. Gallop chose to date exceptional young men, at least one encounter mutated into a long term relationship. She is a very intelligent woman; she chose not to date unsavoury types.  But in dating younger men she came across very different sexual mores that had not been prevalent in men her own age or indeed during her previous sexual experiences. There was a whole range of new sexual behaviour that had moved directly from porn into real life and it was not a forward step.  To read more, please visit Aspire Magazine and start your free trial now

 

Argument in Favour of Fifty Shades

(this article first appeared in www.TheDailyShift.com on Saturday 4, August 2012)

 

Guest contributor Jillian Godsil reveals why she believes E.L. James’s infamous novel Fifty Shades of Grey has had a positive impact on modern society and is liberating women around the world…

 

Yes, that ubiquitous book again. It’s the name on everyone’s lips and it’s still flying off the shelves at an amazing rate. Everyone is calling it ‘mummy porn’ and the idea is that eBooks have liberated women and they can read erotica without anyone knowing.

There are some very funny jokes about the Fifty Shades face on the Luas. The trick is to look at women reading Kindles on public transport and guess if they are reading erotica. It’s called the Fifty Shades face and it’s a public version of a woman’s orgasm face.

Actually, we’ve leapfrogged past the part where women are reading erotica discretely; we’ve already gone well past that little hurdle. Women are openly talking about it, women of all ages, and the sales of the physical paper back are through the roof. So it’s not as though women are reading it on the sly. In fact, it’s quite the opposite.

Instead, what has happened is a revelation. Women like reading erotica. It’s the polite end of porn. Porn, while also increasingly pervasive, is largely dominated by men, so the content tends to be male centric. It is also disturbing as children as young as seven have admitted viewing porn. The gatekeepers of decency haven’t got a hope as porn is so firmly available everywhere. It’s not that porn is intrinsically bad, it’s just that it is predominantly skewed to a male stereotype. This is another conversation but have a look at what Cindy Gallop of makelovenotporn.tv has to say on the subject.

Back to erotica. Women like reading erotica. This has been known for a long time. Women have known for a long time that the largest sex organ is the brain. Men find this a little hard to grasp. They don’t understand the popularity of Fifty Shades: ‘There are no pictures’ is often the puzzled cry. The fact is that women like to imagine their own pictures and erotica allows them to do just that. Women also typically like to find a context for their lust, so a plot is helpful. This concept is behind the idea that foreplay begins at breakfast, women like to be warmed up and not cold taken.

So while women know they like erotica, the problem was where to find it. Chick lit has the context but limited actual erotic writing. There are only a couple of well known names in this field; Anais Nin wrote literary erotica, Nancy French curated women’s fantasies, Erica Jong coined the term the ‘zipless fuck’ and Julie Burchill played fast and loose with her female character in Ambition. But those are only four names and their styles are so vastly different it would be unusual to find them all on the same person’s bookshelf (ok, they are all on mine).

The beauty of Fifty Shades of Grey is that people know it is an erotic book. It is all about the sex.

It is not terribly well written, the style harks to Twilight. If you love Twilight, then great. It’s very Mills and Boon, but with nipple clamps. The main character is borderline hateful with her great skin and multiple orgasms without Mr Grey going anywhere near her clitoris. She also has an inner goddess that I would personally like to strangle.

Christian Grey is of course young, gorgeous and filthy rich. His jeans hang off his hips and it appears he has a very attractive penis. Someone once commented that their wife wouldn’t let him tie her up as Mr Grey does, only for the wife to retort that not only did Mr Grey have all the above favourable attributes, he didn’t pick his toenails during episodes of CSI.

However, all of those criticisms are irrelevant. The book has sold to date in excess of 20 million copies and is a by word for erotica. I personally want to thank E.L. James for breaking the glass ceiling on women’s reading. And yes, I am writing my very own erotic novel and so am very grateful for the newly popularised genre.

 

Jillian Godsil is on twitter @jilliangodsil and her blog is www.JillianGodsil.com.  Her books are available on Amazon.